Infiniti Of Columbus

            Infiniti is the protégé company ofNissan. Infiniti provides luxurycars that have been integrated with many models such as the EX35, FX35, G37, G37X, M35, M35X , QX56 and has reached its goal to make larger cars more fuel efficient. The whole point of Infiniti is to provide luxury vehicles to the American people .  Being one of the top car sellers you might be asking yourself how the company started or why Infiniti is so great. You might also ask yourself what type of cars they sell, well if you read on you will find all the answers needed.

The Start

            Nissan was already a mainstream company in America selling millions of cars a year and making a substantial profit. There was one problem though, Nissan wanted the edition of luxury cars into their company. Then the idea hit them, why not start a whole new brand of car that is luxurious, classy and will be able to compete in the luxury car field. So then, Infiniti was born, or rather, chosen from a select group of names. soon after the name was chosen an idea was formed. This idea was TOE.

Total Ownership Experience is about having the freedom to choose your own experience and path. The highest goal of Infiniti is to make your indiviual Infiniti experience something that cannot be surpassed at EVERY stage of ownership. That is the mission of Infiniti and the Total Ownership Experience is something that Infiniti lives by.

            Soon after coming up with the idea that made Infiniti into what it is today regional offices were set up. There were three major offices, East, Central, and West. Each one of these offices has dealerships under it that sell the premium cars that are manufactured by the company. Soon after the Infiniti training was changed from just training into the Infiniti University which is a byproduct of Nissan University. In November of 1989 Infiniti launched with 51 dealerships all over the country.

In January 1994 annual sales would surpass 50,000 units. This was a great achievement for the company because it was only 5 years after the launch and they were already doing so well. In November of 1999 Infiniti celebrated its ten year anniversary. In 2009 Infiniti can be labled as one of the best car companies in the world is its all a product of chasing after a dream and a goal.  Infiniti has been showered with many awards and has many achievements thusfar and will continue to strive to meet every need of the consumer. Overall Infiniti company is celebrated because they did so well and we can see now that they are trending well enough to still become the best car company in the world. In my eyes it is a wonder how a simple idea can lead a company so far that it overshadows many others.

Beliefs

            Infiniti has always been a company with beliefs and goals that surpass most ambitions. I mean it all started with the belief that every customer should have his or her own ownership experience. This experience aims to provide personalized service for you and you alone. They offer a wide range of ways to make you happy in whatever situation you are in. If you have a warranty and your car is in need of repair participating dealerships will give you a loaner car so you do not have to rent another one. You have total roadside assistance anywhere in the United States and you can also get trip interruption benefits. This is in case your car breaks down more than 100 miles away from home, the Infiniti Company will take care of housing, meals, and the cost of other transportation. These are some of the best benefits that you can think of; I wouldn’t pass up on an opportunity to get an Infiniti.

            There is also one other belief that separates Infiniti apart from other car companies. They believe in inspiration. They believe that through a car they can inspire you to experience an emotion like no other; Love. They want you to feel love for a new vehicle that glides on the road. A vehicle that has a perfect interior and when you touch that steering wheel they want you to feel as if you were floating. They want you to be satisfied that you are protected and that your car will do what ever you ask of it. Mainly though they just want you to love everything about the car.

Cars

            There are five  major car types in Infiniti right now. There are the G, M, EX, FX, and the QX series. Each one of these series brings about a new look for each of the new cars they design.

            The G series has three types within it, the Sedan, Coupe, and Convertible. The Sedan is a smart car that offers intelligent steering, enough seats to hold five adults, and the starting price is only around $33,000. The Coupe is a two door that has most of the same amenities as the Sedan except it comes with a wider variety of colors and has more horsepower. The Convertible seats four adults and offers the stylish image that most people crave as well as providing the open-air experience that a convertible offers.

            The M is a sleek looking car wonderful for anyone who wants to drive with class and elegancy. The EX is a mix between a Coupe and a FX and still carries all of the luxury that any of the other cars offer. The FX is more of a crossover and it looks absolutely stunning. The QX is my least favorite of the bunch but it is a full size SUV that looks as if it should be kept on a wall. These are all beautiful and elegant cars.

Future

            Infiniti’s future looks bright in all the aspects because they don’t just work for themselves; they work for you, the people who want these cars. Speaking of the future - a stunning new M will be released in 2011. Also in the works for Infiniti is a car that embodies the spirit and inspiration that Infiniti puts in to each car called the Essence.

No matter what your preference or Lifestyle if you are looking for an Infiniti in Columbus Ohio, Cleveland Ohio or Cincinnati Ohio come to the experts at Infiniti of Columbus, Located in Dublin Ohio, For New and Used Infiniti's, great service and the best financing around.